In-house photographer and videographer

National award-winning marketing agency

Professional gear, including drones

Content for social media, ads, websites and sales proposals

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Britt Ruja
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Perry, Chris & the team are extremely knowledgable in all things digital marketing from strategy to implementation and everything in between! Highly recommend their services.
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Jaden Frame
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We were a bit unsure of what was needed and a bit hesitant to go with Missing Link due to the higher investment compared to another agencies. We were also a bit unsure about the research, workshop, and strategy process because we thought we were across our marketing strategy. Since engaging with Missing Link for Research, Strategy, Workshop, Social media and Google ads, we have been blown away with their sense of urgency to keep to the agreed time frames and the follow up, assistance and patience throughout the process. My eyes have been opened to the potential of social media for our business. Thank you Missing Link Social Media.
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Shania Hornsey
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Working with Perry and the team at Missing Link Social Media has been fantastic. We were looking for an advertising company who matched our values and visions at Svelte Kitchens and they were a great match. Working with them has been great, from easy communication to working to specifically accommodate our requirements. From $9k in ad spend, we've generated 109 leads and amazing awareness with 252k impressions, leading to a 15.7 times return on our advertising spend. We would highly recommend Missing Link Social Media for their great communication, incredible results and their tailored approach to our business.
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James Cant
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Perry and the team are awesome! They’ve done a fantastic job with profitably scaling our ads up to $80k per month in spend
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Jason Campbell
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Perry and his team completely opened my eyes (and those of my colleagues!) to the potential of reaching new audiences. They took us on a journey of discovery, showing us how to leverage social media to connect with the perfect customers for our products and services. I know there are countless businesses out there like ours – companies doing fantastic things but hesitant to dive into social media marketing. The fear of wasted investment is real, but Perry's team addressed those concerns head-on. They showed us clear strategies for maximizing ROI and measuring success.
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Teneke Ranson
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Missing link have been exceptionally helpful for our business and are always professional with an approachable friendly team that are passionate about what they do. No hesitation to give 5 stars.
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Jeremy Jones
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Yes, they're worth it. I've got a background in ecommerce and have always run my own social ads but when I launched my most recent business last year it grew faster than I could manage on my own. I reached out to several marketing agencies and after meeting with many (and trying out one other one) it seemed clear that Missing Link was the one for us. They truly care, are highly responsive, and spend copious amounts of time trying to understand every inch of my business so that they can get the best outcomes for me. They worked out my expectations and haven't stopped striving to meet and exceed them. We were unsure how our usual peak season would go with the rising cost of living as many consider our products a "nice to have" and not a "must have" but they exceeded our ROAS targets and outperformed the same period YoY (yes, even including their fees). Their knowledge of the industry is immense and they treat our business as if it's their own. Highly recommended. Thank you Missing Link!
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Irwin Hau
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We recently had the opportunity to work with the Missing Link Social Media team on a social media strategy we had in mind for our company, and the experience was nothing short of enlightening. Their expertise not only brought clarity to our vision but also transformed the way we approach social media. Their frameworks were easy to understand and made a lot of sense. The team has a knack for translating complex concepts into actionable insights, and that's something we've seen benefit not just us, but many of our clients as well. They have helped us elevate our clients' success, making us look like superstars in the process. I special thanks to Perry Henderson, who has been a guiding light throughout our journey. You're a true champion and social media guru my friend! His personal touch, commitment to understanding our needs, and constant support have made working with Missing Link a truly exceptional experience. If you're seeking a partner who can bring clarity to your social vision, you're definitely in the right place.
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Bec Jerdan
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I have worked with Perry & the team since 2018, on multiple client accounts. They deliver above and beyond with both results and service month on month. I HIGHLY recommend the team to help with your social media advertising needs.
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Leanne Rehua
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I called Missing Link on a whim seeking some important information about social media marketing. He was on vacation, however was more than happy to run through everything that I needed to do to get on track. Perry was clearly an expert in the industry but also a genuine down to earth human that was helpful and supportive. I highly recommend reaching out to Perry from Missing Link for any social media marketing concerns.

Content with a job to do

Good content should do more than fill a social media newsfeed. It should make your business easier to understand, easier to trust and easier to choose.

We plan every shoot around where the content will be used and what it needs to achieve. That might be more enquiries, stronger brand awareness, better staff, or project showcases that help you win more tenders.

  • Look professional and consistent across every channel you use.
  • Build trust faster with real people and real work on camera.
  • Get more from one shoot day, with assets you can reuse across ads, your website, email and sales.
  • Make your services easier to understand, so fewer enquiries stall on questions.

Hear what our client of eight years has to say about our video work.

“None of us are actors, none of us are professionals on screen, but he’s been really able to capture the essence of our business and what we do. We’ve had a few videos online now and the clicks and the viewing time has blown my mind.”

Peta, SP Screens

Video packages and pricing

Promotional and brand videos do the selling, so most clients start there. Ongoing content keeps you visible and nurtures your followers once the videos are working. Not every business needs both at once.

Every package includes:

  • Pre-production A workshop and plan before the shoot.
  • Embedded captions Closed captions built into every video.
  • High-res stills Pulled from the footage on request, so you can post them as photos too.
  • We come to you Travel within the Central Coast, Sydney and Newcastle is included. Anywhere further is quoted on request.

Which video package fits?

If you want to… Start with
Generate leads and sales, or build brand awareness, from your ads, website and email Promotional & Brand Video
Post consistently on a budget, with how-to and face-to-camera content Organic Content Batch
Show your real work across different sites and jobs every month Organic Content Engine
Refresh your website, proposals or team photos Photography

Organic Content Batch

PACKAGE PRICE

$4,200

+ GST per quarter ($1,400 per month), 3-month agreement

Best for a consistent presence on a budget. We film 12 weeks of weekly videos in one day, from one spot, which suits how-to, educational and face-to-camera content.

Includes:

  • Pre-production: content pillars, a quarterly topic list and a quarterly strategy session.
  • Production: one shoot day per quarter, one location.
  • Post-production: 12 short-form videos (under 1 minute) per quarter, released 4 per month.

Organic Content Engine

PACKAGE PRICE

$2,400

+ GST per month, month to month

Best for proving the work and staying visible. We visit monthly, at a different location each time, so we capture the real work across your business.

Includes:

  • Pre-production: content pillars, a rolling topic list and a quarterly strategy session.
  • Production: one shoot day per month, one location per visit (two if time permits), plus b-roll.
  • Post-production: 6 short-form videos (under 1 minute) per month.

Add a long-form video (5 to 10 minutes) from your monthly shoot day for $500 + GST per month.

Book a Free Pre-Production Planning Session

Also available: a single promo or brand video (half day) $2,200 + GST · two promo or brand videos across two locations or days $4,400 + GST · three promo or brand videos $5,500 + GST · an extra video on a day already booked $1,200 + GST.

Photography packages

Professional photography for your website, social media channels, proposals and campaigns. Edited and delivered in high-res and low-res via Dropbox or Google Drive. Already booking a video shoot day? Add 30 photos to your video package for $700 + GST while the gear is out, or choose a photography package below.

STARTER

PACKAGE PRICE

$1,000

+ GST

  • Photos: 30 edited photos
  • Shoot time: Up to 2 hours
  • Included: Online workshop and plan, 1 round of feedback, travel within the Central Coast

Book a Free Pre-Production Planning Session

PROFESSIONAL

PACKAGE PRICE

$1,500

+ GST

  • Photos: 60 edited photos
  • Shoot time: Up to 4 hours
  • Included: Online workshop and plan, 1 round of feedback, travel within the Central Coast

Book a Free Pre-Production Planning Session

GROWTH

PACKAGE PRICE

$1,900

+ GST

  • Photos: 100 edited photos
  • Shoot time: Up to 6 hours
  • Included: Online workshop and plan, 1 round of feedback, travel within the Central Coast

Book a Free Pre-Production Planning Session

What we create, and where it’s used

Different content does different jobs. Some builds awareness. Some helps people understand what you do. Some gives them the confidence to pick up the phone. We plan your content across all three.

Get noticed

  • Brand story and founder story videos
  • Short-form social media content
  • Event and campaign coverage
  • Food, hospitality and product content

Help them understand

  • Service and offer videos
  • ‘What to expect’ videos
  • Short educational videos
  • Meet the team videos

Help them decide

  • Customer testimonial videos
  • Case study videos
  • Offer promos for ads
  • Photos for your website, proposals and capability decks

See examples of our work



Valletta Homes: promo video

Free locked-in quote

SP Screens: product education

Best security screens for coastal homes

Valletta Homes: testimonials

Customer stories

SP Screens: FAQs

Fly screen or security screen?

Valletta Homes: engagement

Mid-build walkthrough

Valletta Homes: engagement

Meet the team

Missing Link: engagement

One thing worth tracking in marketing

Missing Link: engagement

Want to waste marketing budget fast?

Missing Link: engagement

More leads but sales stay flat?

Trusted by businesses across industries

When the content runs as ads

Because our team has experience producing photos and videos, promoting them in ads and reporting on their performance, we can guide you on the video strategy that will actually achieve your goals. Here’s what social media advertising has delivered for two of our clients.

“We now receive an additional 15+ hard leads a week from our social media marketing on our high-value products, plus huge brand recognition from impressions.”

SP Screens

“Over the 4 months of social media ads, we have received an average of 5 leads per day at less than $11 per lead.”

Steve Upcroft, Director, Caddy Storage

Tom Nagy, Senior Photographer and Videographer at Missing Link

Made by marketers, not just a film crew

We think about where the content will run, what it needs to say and how it will help someone take the next step. Then we shoot it.

For projects that need a particular style or a bigger crew, we bring in trusted specialist partners. You get the right setup for the brief, without paying for a crew you don’t need.

Meet Tom Nagy, our in-house Senior Photographer & Videographer

Tom has nearly 20 years in film, with work in Melbourne, New York, New Orleans, Tokyo and Peru. He’s worked on shows and films for Paramount+, Peacock and 7+, and for brands like New Era, DoorDash and Mossimo. He’s also a semi-retired musician, which shows in his editing.

  • Content planned around your goals, not content for its own sake
  • In-house capability, with professional gear including drones
  • Backed by specialist partners for larger and more complex projects
  • Suitable for ads, social media, websites, proposals and events
  • Clear inclusions and prices, with no surprises

How it works


  1. Free Pre-Production Planning Session

    In 30 minutes, we learn about your business, your audience, where the content will be used and what you want it to achieve.


  2. Creative direction

    We shape the content, confirm the package and plan the shoot. We send scripts and questions for your approval ahead of the shoot.


  3. Shoot day

    We film and photograph with the right mix of in-house crew and specialist partners, depending on your budget and needs.


  4. Edit and delivery

    We edit, caption and deliver in the formats you need for social media, your website, ads or sales, via Dropbox or Google Drive.

Book a Free Pre-Production Planning Session

Not sure which package fits? That’s what this session is for. In 30 minutes, we’ll look at what you need, where the content will be used and which approach makes sense. No cost and no obligation.

You’ll walk away with:

  • A recommended package, or a mix, for your goals
  • Ideas for your first videos or shoot
  • A clear price and next step

Prefer to talk? Call us on 1300 031 686.

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Frequently asked questions

Yes, that’s what the free 30-minute Pre-Production Planning Session is for. We’ll work out whether you need video, photography or both, and which package fits your goals.

Yes. We plan each shoot around where the content will run, so you get assets suited to paid ads, organic social media, your website, emails and sales proposals.

Yes. You can book video, photography or both. If you’re already booking a video shoot day, you can add 30 photos for $700 + GST.

We’re based on the Central Coast and work across Sydney, the Central Coast, Newcastle and the Hunter. We can travel further too, and we’ll quote that on request.

Yes. Tom, our Senior Photographer and Videographer, runs most shoots. We bring in trusted specialist partners when a project needs a particular style or a bigger crew.

Businesses across many industries that need content for marketing, websites, sales, ads, social media, recruitment or events. We don’t shoot personal occasions like weddings or parties.

Ready for photos and videos you’re proud to share?

Book a free 30-minute Pre-Production Planning Session and we’ll work out the content that will make the biggest difference to your goals.

Sydney, Central Coast, Newcastle and Hunter. Call 1300 031 686.

Awards & Certifications

Social Media Marketing Excellence AwardSocial Media Marketing Institute AwardSocial Media Direct Response Copywriting SpecialistKlaviyo Logo - Connecting social to emailSocial Media Marketing Agency Awards 2021ActiveCampaign Logo - Connecting social to salesMeta certified digital marketing associate