MISSING LINK SOCIAL MEDIA

We help businesses grow by increasing sales through strategic social media advertising, specialising in Facebook, Instagram and LinkedIn ad campaign management.

Our goal for you is to inspire and build a highly engaged online community who will buy more often, refer more customers, and most of all, be loyal.

About

I founded Missing LInk Social Media soon after discovering my passion for helping businesses grow via social media as a Social Media Manager back in 2012. Inspired by the results, I went straight to the top of academic education, travelling from the Central Coast, Australia, to the US to study social media marketing abroad at Michigan State University, while completing a Bachelor of Business at the University of Newcastle. 

For more than 5 years now, my team at Missing Link Social Media has specialised in helping marketing professionals and business owners save time, build awareness, increase customers, drive revenue, and get a better return on investment from their social media advertising. We regularly manage and oversee individual client budgets of $1,000 per month to more than $30,000 per month, generating a combined total of more than $152 million in ads revenue for our clients during 2017 and 2018 (so far).

Having worked with small, medium, and large businesses, locally, interstate, and internationally, our team has developed a unique ability to identify missed opportunities across a broad range of social media marketing best practices, and developed innovative strategies, systems and processes to continue building on impressive results month-on-month.

– Perry Henderson, Founder and Director

THE SOLUTION

To succeed on social media, a short-term and a long-term game is essential:

 

  • Create awareness and cut through all the noise on social media with relevant, regular, valued and engaging content
  • Get people exploring your products and services and earn loyalty by building relationships and staying top-of-mind
  • Generate leads and measure the results to establish who’s most likely to become a customer
  • Boost sales by tracking every dollar and optimising campaigns for a strong return on investment
  • Evolve your strategy based on consumer behaviour, technology and performance

THAT’S WHERE WE STEP IN

We can work with your marketing team or become your social media team, and connect the missing link that’s currently holding you back from leading your market on social media.

HOW WE CAN HELP

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Community Management & Content Creation

Customer Service | Graphic Design | Copywriting | Photography | Videography | eBooks & Infographics

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Strategy & Reporting

Content Strategy | Ad Strategy | Systems & Processes | Policies and Procedures | Data Visualisation

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Advertising

Lead Generation & eCommerce Sales | Promote Posts | Community building | Retargeting | Dynamic Product Ads | Social to CRM Integration | 1300# Phone Conversion Tracking

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Social Listening

Keyword Monitors | Influencer Research | Reputation Management | Audience Analysis

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Education

One-to-one Training | Group Workshops | Large Speaking Events

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Influencer Marketing

Strategy | Brand Ambassadors | Campaign Management

We specialise in the following platforms

 

twitter      youtube      snapchat      instagram      facebook      

 

HOW WE CAN HELP

Bubble

Community Management & Content Creation

Customer Service | Graphic Design | Copywriting | Photography | Videography | eBooks & Infographics

Bubble

Strategy & Reporting

Content Strategy | Ad Strategy | Systems & Processes | Policies and Procedures | Data Visualisation

Bubble

Advertising

Lead Generation & eCommerce Sales | Promote Posts | Community Building | Retargeting | Dynamic Product Ads | Social to CRM Integration | 1300# Phone Conversion Tracking

Bubble

Social Listening

Keyword Monitors | Influencer Research | Reputation Management | Audience Analysis

Bubble

Education

One-to-one Training | Group Workshops | Large Speaking Events

Bubble

Influencer Marketing

Strategy | Brand Ambassadors | Campaign Management

We specialise in the following platforms

 

twitter      youtube      snapchat      instagram      facebook      

 

HERE’S THE PROOF

Contact us to hear about case studies from the below past and present clients.

ccm

Central Coast Mariners
(advertising)

logo

Jim’s Mowing 
(community management, advertising, eBook)

defqon-1_weekend_festival

DEFQON.1
(training)

sra

Spartan Race AU
(advertising)

gosford_classic_car_museum

Gosford Classic Car Museum
(advertising and strategy)

lfa

Lung Foundation Australia
(advertising)

aaa_auto

AAA Auto
(strategy & consultation)

ccdep

CCDEP
(workshops)

180 NUTRITION LOGO

180 Nutrition
(advertising)

bf

barefootinc
(advertising, email, & strategy)

etaus

ET Australia
(training & advertising)

Brand Story Genesis

Brand Story Genesis
(speaking)

  • review rating 5  In my experience not that many social media marketing companies get that while their customers like likes they like results more. Perry and his team get it, and get it right. Highly recommended!

    thumb Rod Vallis
    9/01/2018
  • review rating 5  Perry and his team are goal oriented and results driven. I have worked with MLSM over the last few years and am always incredibly happy with their level of service and the results they produce. I highly recommend MLSM if you're after an experienced digital agency to grow your business.

    thumb Andrew Larter
    8/29/2018
  • review rating 5  We engaged Perry and Missing Link Social Media to help grow our business through facebook advertising when we identified a new niche market but didn't know exactly where to start. Perry is a wealth of knowledge and we couldn't recommend Missing Link Social Media more highly. He explains everything clearly, documents our strategy at every stage and what we love about him is his innovative approach. The results have been outstanding and it's been a fantastic learning experience for the last 4 years! Thank you Perry, we are excited to see what the future brings

    thumb ASTUTE ABILITY GROUP
    8/08/2018
  • review rating 5  I’m always hesitant when engaging any type of online advertising consultant as the industry is (in my opinion) swimming with sharks. After 10 years operating an online e-commerce business we’ve worked with ad agencies, SEO consultants and business coaches etc. who have mostly over-promised and consistently under-delivered, that’s until I met Perry and the team at Missing Link Social Media. They are different and continue to be a genuine asset to our business. They offer complete transparency with every campaign and make it very easy to track every required metric so that we know with absolute precision our return on ad spend. The team are sharp, responsive and always suggesting new and better ways to maximise our budget. I would recommend them (and have done on many occasions) as the best agency available if you want to walk confidently in the social media space. Stuart Cooke Director, 180 Nutrition

    thumb Stuart Cooke
    8/03/2018
  • review rating 5  Perry and his team are goal oriented and results driven.

    thumb Andrew Larter
    8/01/2018
  • review rating 5  We have been using MLSM as our social media partner for our digital agency for about 2+ years and could not be happier. They're always on the ball, a great team and get the results we and our clients are after.

    thumb Nicholas Dogulin
    8/01/2018
  • review rating 5  Missing Link Social Media are THE specialists in all things social media marketing. We regularly refer clients and partner on projects because we know that our customers are in good hands. This agency means business: The team gets results and is constantly innovating. We highly recommend Perry and his team to manage your next big social marketing campaign. Thanks for your awesome work and we look forward to continuing our relationship with you in the future.

    thumb Laura Prael
    3/07/2018

MLSM

YES

We can take your social media to the next level.

First, we’ll uncover the missing link to why social media is preventing you from being at that level now.
Then, we’ll help you make the shifts to achieve it.
Complete the contact form below to see how we can help

Get in touch

Read Perry’s journey as a Business Owner, Brother, and Father.