Keeping cool with Cold Audiences
The fact is, not all prospects will be ready to purchase your product or service when they first see your brand in an advertisement. So, it’s important to understand where...
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Turn up the Heat on Facebook Ads: Introducing the Cold, Warm and Hot Audience Funnels
As a business owner, it can be frustrating to decipher the different levels of interest between leads and how to get the best return on investment for your ad dollar....
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