Where can you invest 20% effort to get 80% return?
Our Missing Link System will consider all digital marketing channels as we discuss your previous marketing activities and where your marketing budget would be best invested to achieve your marketing and sales objectives.
Do you specialise in what you do? We’re specialists in social media marketing and over the last 7 years have collaborated with other marketing specialists, from video agencies, to website design, search engine optimisation, search engine marketing, and marketing automation.
Your best next step may be a website touch-up, or video production, or perhaps a Google Ads Campaign. We’ll give you unbiased free advice on what we’d do if we were in your position
Learn more about our Missing Link System which we’ll use in your Free Digital Marketing Session.
* 90% of your potential customers are not even interested / thinking about your solution (yet).
Your goal: Build your brand.
Your content: Deliver value (don’t sell). e.g. ->
Recommended primary channels: YouTube, LinkedIn, Facebook, Instagram, Google Display
Are you top-of-mind?
We can help you stand out with content that adds value and builds trust with thousands of people in your target audience every single day.
* 7% of your potential customers are open to buying but not yet looking.
Your goal: Educate them about your solution
Your content: Problems, solutions, features, benefits, outcomes, effects.
Recommended primary channels: YouTube, LinkedIn, Facebook, Instagram, Google Display, Google Search, Search Engine Optimisation
How are you positioned and creating interest in your market?
We will strategically craft campaigns to educate your future buyers on what makes your solutions superior to competitors.
* 3% of your potential customers are ready to buy.
Your goal: Lower buyer’s resistance and get customers started.
Your content: Overcome objections, provide case studies / testimonials and engage with offers to complement your sales process.
Recommended primary channels: Google Search, Search Engine Optimisation, Social Media (remarketing), Email Nurturing and Automation
Imagine ads that articulate your audiences’ buying motivators better than they can and overcome the reasons they wouldn’t purchase.
Your goal: Have customers tell stories and share positive experiences
Your content: Request and incentivise reviews
Recommended primary channels: LinkedIn, Instagram, Facebook, Email marketing and Automation, Google My Business and Directory listing websites, such as True Local.
Customers advocating your brand to family, friends and potential buyers is incredibly powerful.
If word-of-mouth has been a key driver of your success to date. Our team will help to boost it through increased reviews and referrals.
Your goal: Retention, repeat purchases, referrals
Your content: Loyalty programs / offers, continuous value.
Recommended primary channels: LinkedIn, Instagram, Facebook, Email marketing and Automation.
Our team can help you increase customer loyalty and implement campaign strategies for business growth through value-add content, cross-selling, up-selling and loyalty programs.
Get Your 30-Minute Free Digital Marketing Session
* Limited spots available each month. Book now to secure your spot.