Free Group Training
Master Facebook Advertising
Free Group Training
Master Facebook Advertising

Why there’s More to Just Advertising in Facebook Ads
How do you feel when someone tries to sell you something the first time they meet you?
Tune in as Nick Bowditch, Australia’s Storytelling Expert explores why you can’t just reach people with ads about your product or service, especially if it’s the first time they hear from you.
Nick also discusses why you need to be an authentic representation of yourself in your videos.
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Film Like You Mean it: Creating Authentic Video Content
In this next interview video series, I catch up with Nick Bowditch, Australia’s Storytelling Expert, who has worked at both Facebook AND Twitter!
In this video, we discuss tips on how business owners can create authentic video content.

Don’t I Know You? Creating Lookalike Audiences
In this video, I cover how to create a Lookalike audience, which is generally the most relevant and effective Cold Audience you can possibly create.
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Why Facebook Audience Insights is Your Marketing Must-Have
Understand your target audience like never before with Facebook’s ‘Audience Insights’.
Audience Insights is a great way to get to know your Cold Audience on a deeper level and target fans of competitors’ pages that make up a significant part of your audience.
If that page isn’t a competitor then it’s a great opportunity to approach them for a strategic partnership, which I’ll explain in more detail in this video.
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Why Offers Can Get You More Customers
In this video, I’ll talk you through the core components of an offer.
Learn how to turn an average offer into something that will really drive your audience to take action.

Why You Need to be Generous with Your Knowledge
In this final part of my interview series with Jason, we discuss why you need to be generous with your knowledge, what Jason would have told his younger self, and how you can continue getting helpful storytelling tips and tricks.
Links to follow Jason and his team:
– https://www.facebook.com/treehousecreative/
– https://www.facebook.com/pocketfilmacademy/
– https://www.facebook.com/filmbreaker/

Establishing Trust Through Storytelling
Building trust with your audience is essential if you want them to buy from you and remain loyal.
Tune in for part 2 of my interview with Jason van Genderen as he explains how you can use storytelling to establish trust in your Facebook advertising.

How to Create Video Content that Demands Attention
Do you want to create more effective video content for your Facebook ads?
In this three-part video series, I interview the award-winning Jason van Genderen from We Are Treehouse about Storytelling and Facebook Ads.
In this first part of the series, we discuss three quick tips for creating killer video content.